Established over 35 years ago, Nutmeg is a video production agency based in midtown, NYC. The visual identity reflects the characteristics that make nutmeg unique and successful. Rather than reinventing the brand, we refocused on existing strengths that have been under appreciated.
Conversations with key members of the staff and clients helped reveal Nutmeg’s strongest characteristics: open-mindedness, authenticity, and excellence in their craftsmanship. The redesign honors the talented staff at Nutmeg with a clean, modern, and evocative mark.